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Batch 22 Bakery

 

BATCH 22 BAKERY

Branding, Website Audit, Website Design & Build

Batch 22 Bakery is an L.A. based bakery known for their rotating seasonal menu, deliciously unique flavours, and giant cookies with equally big personalities to match.

As part of their next chapter of growth, Batch 22 Bakery came to us for a branding refresh and website design and Shopify build for easy ordering. Well-loved for their delightful, innovative flavours, we created a playful new website, featuring a rotating carousel of their monthly flavours, streamlined ordering, and adorably charming illustrations and patterns throughout.

To match their wide variety of flavours, we chose additional colours to add to the existing colour palette that prioritized taste appeal, including rich chocolatey browns, cookie dough tan, matcha, ube, and more. We also created some hand-drawn icons and illustrations in a playful doodle style using the new colour palette to help bring the fun personality of the brand to life.

 
 

Client: Batch 22 Bakery
Agency: Launch Pop
Branding: Cheryl Li
Illustration: Cheryl Li, Emily Cheng

Website Design & Build: Cheryl Li
Website Developer:
Jeffrey Cheung
Copy: Emily Hill, Amy Wong